Monday, April 6, 2009


Velib with 20,000 shared bikes in the streets of the most spirited city in the world literally changed the face of Paris - overnight. B-cycle is the American answer. B-cycle is the zero-hassle, zero-emissions way to get around town. It's a bike sharing program that meets the transportation, health, and environmental needs of our communities. One that adapts to any size city, corporation or campus. It's wind in your hair, air in your lungs and bugs in your teeth. It's free and spontaneous but also organized and practical. B-cycle is the only "next"-generation bike-share program. Integrated data tracking will automatically capture information such as your distance traveled, equivalent calories burned and carbon offset after each ride. It will then upload this data to your personal user profile on B-cycle is the future of bike sharing, and it's available to your city now. B-cycle is a collaboration between three major players in three industries. • Humana • Trek Bicycle Corporation • Crispin Porter + Bogusky. All three share one common goal: cultural change. B-cycle will change the way you get around. And that will change our communities. So grab a B-cycle from the nearest B-station and we're on our way. Have a look here